Privacy Policy
This Privacy Policy describes how Larcz or Expedite LLC ("we," "us," or "our") collects, uses, and shares your personal information when you use our website and services.
Effective: January 1, 2025
By using our services, you agree to this Privacy Policy.
Table of Contents
1. Information We Collect
Information You Provide
- Email address when you join our waitlist
- Name and contact information when you contact us
- Feedback and communications you send to us
- Survey responses and user research participation
Automatically Collected Information
- Device information (browser type, operating system)
- Usage data (pages visited, time spent, interactions)
- Technical data (IP address, referrer URLs, timestamps)
- Analytics data for site improvement (user preferences can be managed)
Cookies and Tracking Technologies
- Essential cookies for website functionality
- Performance monitoring (Vercel Speed Insights) - no consent required (legitimate interest for technical improvement)
- Behavioral analytics (Vercel Web Analytics, Google Analytics 4) - only with your consent
- Preference cookies to remember your consent choices
2. How We Use Your Information
We use your information to:
- Provide and improve our services and website functionality
- Send you product updates, launch notifications, and marketing communications
- Respond to your inquiries and provide customer support
- Analyze website usage and user behavior for optimization
- Conduct advertising and retargeting campaigns
- Comply with legal obligations and protect our rights
- Prevent fraud, abuse, and ensure security
Legal Basis for Processing (GDPR)
- Consent (Article 6(1)(a)): For marketing communications and personalized advertising
- Legitimate Interest (Article 6(1)(f)): For website functionality, security, and business operations
- Contract Performance (Article 6(1)(b)): To provide services you've requested
- Legal Obligation (Article 6(1)(c)): To comply with applicable laws and regulations
- Vital Interests (Article 6(1)(d)): For protecting life, health, or safety where necessary
3. Information Sharing and Disclosure
We Do Not Sell Your Data
- We never sell, rent, or trade your personal information
- We do not share your data with advertisers or data brokers
- Your email list subscription is never shared with third parties
Limited Sharing Scenarios
- Service providers who help us operate our website (e.g., email services, analytics)
- Legal compliance when required by law or to protect our rights
- Business transfers (with your consent and proper notice)
- Emergency situations to protect safety and security
Third-Party Services
- Vercel Speed Insights (no consent required) - first-party performance monitoring only (Core Web Vitals)
- Vercel Web Analytics (with your consent) - first-party behavioral analytics, GDPR-compliant
- Google Analytics 4 (with your consent) - third-party behavioral analytics with Google Consent Mode v2
- Email service providers for waitlist communications
- Cloud hosting services (Vercel) for website infrastructure
- All third parties are bound by strict data protection agreements
4. Data Protection and Security
Security Measures
- Industry-standard encryption for data transmission (HTTPS/TLS)
- Secure cloud infrastructure with regular security updates
- Access controls and authentication for our systems
- Regular security audits and vulnerability assessments
Data Retention
- Waitlist data: Retained until product launch + 2 years
- Performance data (Vercel Speed Insights): Retained for 30 days (aggregate metrics only)
- Analytics data (Vercel Web Analytics): Retained for 13 months (GDPR-compliant)
- Analytics data (Google Analytics 4): Retained for 26 months (Google default)
- Contact inquiries: Retained for 3 years for support purposes
- Consent preferences: Retained for 1 year or until withdrawn
5. Your Privacy Rights
GDPR Rights (EU Residents)
- Right of Access (Article 15): Obtain confirmation of data processing and access to your data
- Right of Rectification (Article 16): Correct inaccurate or incomplete personal data
- Right of Erasure (Article 17): Request deletion of your personal data under certain circumstances
- Right to Restrict Processing (Article 18): Limit how we use your data in certain situations
- Right to Data Portability (Article 20): Receive your data in a structured, machine-readable format
- Right to Object (Article 21): Object to processing based on legitimate interests or for direct marketing
- Right to Withdraw Consent (Article 7(3)): Withdraw consent at any time where processing is based on consent
- Right to Lodge a Complaint (Article 77): File a complaint with your local data protection authority
CCPA Rights (California Residents)
- Right to know what personal information we collect
- Right to delete your personal information
- Right to opt-out of sale (we don't sell data) We do not sell or share sensitive personal information, nor do we sell or share any personal information about individuals who we know are under sixteen (16) years old
- Right to non-discrimination for exercising your rights
How to Exercise Your Rights
- To opt out from the sharing of personal information, please email at hello@larcz.com
- Email us at hello@larcz.com with your other rights request
- We will respond within 30 days (GDPR) or 45 days (CCPA)
- Identity verification may be required for security
- No fees for reasonable requests
7. International Data Transfers
Data Location and Transfers
- Primary data processing occurs in the United States and European Union (Vercel infrastructure)
- Vercel Analytics: Data processed in US/EU with GDPR-compliant safeguards
- Google Analytics 4: May process data globally with appropriate safeguards and Google Consent Mode v2
- All transfers comply with GDPR adequacy decisions or use Standard Contractual Clauses
- We ensure equivalent protection regardless of processing location
8. Children's Privacy
Age Restrictions
- Our service is not intended for children under 18
- We do not knowingly collect data from children under 18
- If we discover we have collected such data, we will delete it promptly
- Parents can contact us to request deletion of their child's data
9. Policy Updates
Changes to This Policy
- We may update this policy to reflect changes in our practices
- Material changes will be communicated via email to waitlist subscribers
- The effective date at the top indicates the last update
- Continued use after changes constitutes acceptance of the updated policy
10. Contact Information
Get in Touch
- Email: hello@larcz.com
- Subject line: 'Privacy Policy Question' for faster response
- We respond to privacy inquiries within 48 hours
- For urgent privacy concerns, mark your email as 'URGENT'
11. Important Disclaimers
Legal Disclaimers
- This Privacy Policy may be updated periodically. Continued use constitutes acceptance of changes.
- We make reasonable efforts to protect your data but cannot guarantee absolute security.
- Third-party websites linked from our site have their own privacy policies.
- Some jurisdictions may have additional rights not covered here - contact us for clarification.
- This policy is governed by the laws of the jurisdiction where our company is incorporated.
Questions About Your Privacy?
We're committed to transparency and protecting your privacy. If you have any questions about this policy or how we handle your data, please don't hesitate to reach out.
Contact Us About Privacy